Auria
Aquauria
Packaging, POS
Aquauria is a brand exclusively sold in pharmacies and manufactured by Auria, a social and committed cooperative.
For Aquauria, Matíz designed a zero-waste packaging line using only sustainable paper, glass, and aluminum. The visual aesthetic is brought to life with delicate watercolor illustrations, reflecting water (Aqua) and the serene atmosphere of the bathroom environment. Beyond the outer packaging, we also created the organic shapes of the solid shampoo, conditioner, and soap bars. Every detail was thoughtfully shaped to reflect the purity of the natural ingredients inside, blending ecological responsibility with a tactile, elegant feel. It is a mindful approach to everyday care, where conscious design and natural form meet.
Photography by @marinacusso_photo


