Ferragamo

Signorina

Packaging

2011

2011

Since 2011, when we began our collaboration with Salvatore Ferragamo Parfums, Signorina has been our ongoing love story.

We started with Signorina Eau de Parfum, designing every detail from the bottle miniature to the ancillary range, while also building a fresh brand environment for point-of-sale displays. Signorina grew to become Ferragamo’s most iconic fragrance line, expanding into a full family: Signorina Eau de Toilette, Signorina Eleganza, Signorina Misteriosa, Signorina Ribelle, and the playful Signorina Mini Collection.

Through this line, Ferragamo defined a unique style signature blending timeless modernity, creativity, and audacity, anchored by the legendary Vara bow adapted to the shades of each scent. Each fragrance highlights a distinct persona of a young woman: sophisticated and cheeky for Eau de Parfum, elegant and seductive for Eleganza, and unpredictably mysterious for Misteriosa.

Six Ferragamo perfume bottles from the Collezione Firenze, in amber, green, purple, and pink hues, arranged on a marble surface against an ornate Italian architectural backdrop.
Amber oil bubbles dispersed across textured surface
Shimmering gold foam with bubble texture close-up
Salvatore Ferragamo Signorina perfumes: Eau de Parfum, Eau de Toilette, Eau de Parfum, Misteriosa, Eau de Parfum
Salvatore Ferragamo Signorina Ribelle perfume bottle with pink ribbon bow