Victorio & Lucchino

Hombre holds a deeply special place in the history of our studio, marking the very first perfume we ever launched onto the market. Even as our portfolio has grown over the years, we remain immensely proud of this foundational project.

Working alongside the renowned Spanish fashion designers Victorio & Lucchino, our team conceptualized the entire project from the ground up. We designed the iconic glass bottle shaped into a baroque pocket watch with intricate silk screening and the cap adorned with a tactile velvet ribbon, capturing the essence of a sophisticated and seductive man. Beyond the bespoke flacon, we crafted the graphic identity, the outer packaging, and immersive retail point of sale displays. This milestone creation set the standard for our studio's dedication to storytelling and craftsmanship.